A tennis and pickleball accessories company for the modern woman, Doubletake pairs urban sensibilities with savvy design.
Launched quietly by designer Dale Breen in 2012, Doubletake has built a cult following among fans who prefer subtle luxury over conspicuous labels. They’re real players who invest in quality gear.
Spurred on by sales of their flagship product, a convertible backpack tote, Doubletake decided to take the next step as a brand. In 2017, they enlisted marketing and product management veteran Shawna Gwin Krasts as CEO. And under her leadership, they’ve continued to build online sales, secure private funding, and expand the line.
Their orders have outgrown two manufacturing facilities, and they’re now settled at a factory that crafts products for several well known brands. As CEO, Shawna has conducted multiple site visits personally, and is committed to working with supply chain players that meet high labor and environmental standards.
Since its inception, Doubletake has been guided by two simple design principles - clean lines and uncompromising functionality. The Doubletake player wants the best of both worlds, and the brand’s rapid growth shows that the market is ready for an elevated, uncluttered racquet bag.
|